How Recognizing Cognitive Biases Can Improve Your Investment Performance

by Elle Kaplan | Nov 16, 2022 | Blog, Health, Mindset

“Nothing is so difficult as not deceiving oneself.” Ludwig Wittgenstein, 20th century Austrian-British philosopher There are many ways in which flawed thinking is hardwired into our brains. Wikipedia has compiled a collection of more than 150 cognitive biases....

Overcoming your Fears and becoming a Successful Entrepreneur

by Elle Kaplan | Nov 9, 2022 | Blog, Mindset

Great ideas take flight when you are free of fear. Everyone faces fear, and that includes innovative, successful entrepreneurs. An entrepreneur’s very job is to swim upstream. The trick to succeed as an entrepreneur is positive thinking, so that you maintain faith in...

Why Most Investors Perform Far Worse Than the Stock Market?

by Elle Kaplan | Nov 2, 2022 | Blog, Mindset

“A simple rule dictates my buying: Be fearful when others are greedy and be greedy when others are fearful.” Warren Buffett Throughout life, there is often a disconnect between what we know we should do and what we actually do. Take dieting, for instance. Nearly all...

Would You Visit a Pharmaceutical Sales Representative for Medical Advice?

by Elle Kaplan | Oct 26, 2022 | Blog, Health, Mindset, Success

Suppose you start feeling ill, and then your symptoms become more serious. Your next step would (hopefully) be to seek out expert medical advice to get better. Would you visit a pharmaceutical sales representative for medical advice? Every doctor takes the Hippocratic...

Time For a New Approach to Goal-Setting

by Elle Kaplan | Oct 12, 2022 | Blog, Health, Investing, Mindset

While New Years is the traditional time for Americans to set goals, there is never a bad time to improve your life. In fact, fall may be the perfect time to set goals so that you have time to get into good habits and tweak your goals before New Year’s. That way,...

Ways To Prevent Bias from Impacting Our Success

by Elle Kaplan | Oct 6, 2022 | Blog, Health, Mindset

There are ways to prevent the bias from negatively impacting our success as investors. We bring pre-existing biases to everything we do, including investing. Behavioral scientists have been studying cognitive biases in investing for decades. Some examples of...